top of page

Bringing Back a Special Memory!

When designing my website, it was suggested that I have a logo for it. I ignored that. When I choose a template for my email blasts, it has a space for a logo. I usually ignore it. A few times I used some boring pair of headphones. Whatever. But I was chatting with someone recently about branding, and I mentioned how much I loved the logo that was designed for my old company, Planet V, in the mid-90s. Then I thought "What am I not using it?"

I transitioned from album recording and mixing to post production, and loved it Having worked at some great studios, I somehow managed my dream job! I was surrounded by the latest and greatest tech. I was paid well. I was treated to incredible lunches that fattened me up tremendously. And I was miserable. And it showed. I just wasn't doing what I loved the way I loved doing it. One day I sat with a financial planner who guided me through how much of my income to set aside and how to invest... and he said "And by the time you're 65...". And I thought "Work there until I'm 65???". That was the beginning of the end, and I started planning my own business right away.

Having scored early successes as a sound designer and mixer, I was able to take my best clients with me and formed Planet V! I moved back into the space of a former employer, and rather than having them pay me- I paid them. I could do a whole separate post about how truly magical the Kampo Cultural Center on Bond St. was. But for this post, it's just about the years I spend doing award winning work for incredible ad agencies.

Studio B and C at Kampo Studios was home to Planet V for many years.

Steve Ingkavet is a gifted designer with a fantastic advertising career and a great eye. He created the Planet V logo, which appeared on our glossy black folders accompanied by fold down studio shots, articles and more. It was basically a physical website. Another version with a touch of silvery ink appeared on our stationary and business cards. When I closed the company and sold it's assets to join Nutmeg in 2004, that logo became a file on a disc somewhere, and I haven't given it much thought.

Using SSL Screen Sound. Before they made the little interface you're using, they made big consoles and cutting edge digital tools.

Planet V is gone. Nutmeg is gone. And now I'm at Digital Arts NY as a mixer, sound designer, and casting director. But as many of you know, I continue to consult in the evenings producing demo reels, helping people choose the right setups to record at home, teach classes, host events, etc. So I thought perhaps this logo could be dusted off and given a second live (minus the Planet V part of course!).

If anyone reading this recalls coming down to Bond St. to audition or record TV and Radio spots, drop a note in the comments! I've seen Facebook posts from people who STILL own Planet V shirts, CD cases and more! It was a special time and I got to work with a small and special staff. I was too young to know what the awards we were winning even were. And too busy planning and doing to really care. Some things never change!

So- even though my email blasts are few and far between, say hello to the new old logo for this website and beyond! Some of you may have already noticed it.


Featured Posts
Recent Posts
Search By Tags
bottom of page